La Estrella
La Estrella is a packaging design project that reimagines a traditional Mexican sweet through a fresh, culturally resonant identity. The concept draws inspiration from the “atrapanovios”, a classic Mexican toy, using its geometric structure and playful spirit to inform the visual language.
This reference brings a sense of nostalgia, tradition, and joy, transforming the product into a multisensory experience that connects with both memory and design. La Estrella celebrates heritage with simplicity, color, and contemporary charm.
Tutors
Eva Minguella
