Insòlit
Insòlit is a premium olive oil packaging project inspired by the Mediterranean landscape, tradition, and materiality. Drawing from the architecture of arched houses and the sun-soaked olive groves of l’Empordà, the bottle’s form is ergonomic and sculptural—designed for ease of use, elegance, and strong local identity.
The graphic concept is rooted in the organic patterns of oil stains, capturing their natural fluidity and randomness. These shapes are engraved onto the glass surface, transforming the container into a visual extension of its contents. The result is a bottle that feels alive—where form, function, and origin merge in a tactile and emotional experience.
Tutors
Eva Minguella
Emili Padrós
Pere Serrat